Europe: Plug-In Electric Car Sales At Crossroads In July 2022

Jessica Thompson

The European passenger car market continues to struggle as the overall sales decreased again in July.

The plug-in electric car segment is also affected by the challenging market situation – especially the constrained supply of new cars.

According to EV Volumes data, shared by Jose Pontes, over 157,000 new passenger plug-in cars were registered in Europe last month, which is 5% less than a year ago. On the positive side, the market share remains relatively strong at 19%.

The main issue behind the overall drop is a significant 25% decrease of plug-in hybrid car sales, because all-electric cars are actually doing very well, recording a 19 % increase compared to the previous year.

It will be interesting to see whether PHEVs will return to form or gradually fade behind BEVs.

New plug-in car registrations:

  • BEVs: about *91,000 (up 19% year-over-year) and 11% share
  • PHEVs: about *66,000 (down 25% year-over-year) and 8% share
  • Total: 157,694 (down 5% year-over-year) and 19% share

* estimated from the market share

So far this year, some 1.3 million new passenger plug-in electric cars were registered in Europe. That’s about 20% of the total volume.

  • BEVs: about *0.77 million and 12% share
  • PHEVs: about *0.51 million and 8% share
  • Total: 1,285,520 and 20% share

* estimated from the market share

In July, the Fiat 500 electric was the most registered electric car model in Europe, with slightly over 5,000 units.

It was followed by three MEB-based models – Volkswagen ID.4, Skoda Enyaq iV and Volkswagen ID.3.

The top five for the month was been completed by the all-new Renault Megane E-Tech.

An interesting thing is that there were only three PHEV models in the top 20 plug-ins. The highest classified PHEV happens to be the Hyundai Tucson PHEV (#14 and 2,608 units).

Noteworthy is that the Cupra Born noted a new record 2,999 units and entered the top 10.

Results last month:

  1. Fiat 500 electric – 5,053
  2. Volkswagen ID.4 – 4,889
  3. Skoda Enyaq iV – 4,654
  4. Volkswagen ID.3 – 3,697
  5. Renault Megane E-Tech – 3,549
  6. Peugeot e-208 – 3,470
  7. Hyundai Kona Electric – 3,460
  8. Cupra Born – 2,999
  9. Dacia Spring – 2,970
  10. Hyundai Ioniq 5 – 2,873

The Fiat 500 electric continues its pursuit of the Tesla Model 3 in Europe. The Tesla Model Y noted only 1,725 units in July, but at the same time, it was the highest result in the first month of a quarter for this model.

Skoda Enyaq iV jumped by three positions and now sits just behind the Volkswagen ID.4 as the #5.

Results year-to-date:

  1. Tesla Model Y – 47,003
  2. Tesla Model 3 – 40,679
  3. Fiat 500 electric – 38,213
  4. Volkswagen ID.4 – 28,669
  5. Skoda Enyaq iV – 26,908
  6. Peugeot e-208 – 26,602
  7. Renault ZOE – 24,502
  8. Ford Kuga PHEV – 24,137
  9. Kia Niro EV (e-Niro) – 23,981
  10. Hyundai Kona Electric – 23,969

Top plug-in brands (share year-to-date):

  • BMW – 9.2%
  • Mercedes-Benz – 8.1%
  • Volkswagen – 6.9%
  • Tesla – 6.8%
  • Kia – 6.3%
  • Peugeot – 5.8%
  • Audi – 5.8%

Top plug-in automotive groups (share year-to-date):

  • Volkswagen Group – 19.4% share (Volkswagen brand at 6.9%, Audi at 5.8%)
  • Stellantis – 16.7% share (Peugeot brand at 5.8%)
  • Hyundai Motor Group – 11.6 % share (Kia brand at 6.3%, Hyundai at 5.3%)
  • BMW Group – 11.1% share (BMW brand at 9.2%)
  • Mercedes Group – 9.1% share (Mercedes-Benz brand at 8.1%)
  • Renault-Nissan-Mitsubishi Alliance – 8.7% share
  • Tesla – 6.8% share

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